Equalizer will be Denzel’s biggest movie ever

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Sure Denzel Washington is the most reliable boxoffice draw in Hollywood today. He is currently the closest thing to a sure bet in movies now. Not surprising then after steadily building an an uncompromising brand for the last 20 years or so.

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The Equalizer though will be Washington’s most profitable film in a while if not ever. His films have been solid performers but really they aren’t mega grossers like say Will Smith’s films. This is because Denzel primarily stars in R-rated movies which are notoriously difficult to recoup their budget and then make a profit – in short, they have a substantially smaller audience.

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The Equalizer is R-rated, but it’s mix of superb marketing and director Antoine Fuqua’s skilled direction have combined to make this film a very profitable movie, thus far grossing over $142 million worldwide (from a reported $50 mill budget).

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