John Paul DeJoria is the brains behind Paul Mitchell hair products and Patron Liquor empires. He had a sit down interview with a Forbes magazine writer a few months back, which was filled with inspiring thoughts for new entrepreneurs.
However, in one of the most interesting portions of the interview John flat out thanked all rappers in a sincere moment, for making his products successful – particularly Patron (which is in every rap video). See the video interview below; it is especially important for aspiring entrepreneurs.